Nowadays, companies are generating a huge amount of data. Advanced analytics allows to exploit them to obtain competitive advantages.
From the leading companies worldwide, they will invest at least ten million dollars in advanced analytical resources.
From the leading companies worldwide, they have used advanced analytics to develop and update their business strategies.
The leading companies worldwide have groups of experts in advanced analytics.
-Data & Advanced Analytics Survey/Una gran apuesta para generar ventajas competitivas -
Advanced analytics is allowing more organizations to have better information to make better decisions; The areas of marketing and sales, human resources, supplies and finance have less margin for error and better results.
It allows detecting the ideal market to concentrate efforts on the introduction of an emerging product and design an effective market strategy.
- Identify the items that keep the customer happy and improve their experience, as well as the services that are needed in your organization to avoid the loss of customers.
Correct administration of financial resources (costs, returns, profits and investments) through algorithms and models to calculate credit scores.